TBD Group helps leaders understand what AI and other emerging technology mean for their industry, their decisions, and what comes next.
Technology · Behaviour · Data
TBD Group is a strategic intelligence ecosystem focused on emerging technology. We help Fortune 500 leadership teams, governments, venture funds and startups understand what technological change actually means for their decisions. Not what vendors want them to think it means. Our work spans advisory, original research, events, media and a private intelligence network.
TBD Group was founded by Paul Armstrong, who has spent years at the intersection of media, technology and corporate strategy. Paul has advised boards, briefed governments and spoken to audiences across every major industry. His work sits across Silicon Valley thinking, corporate decision making and policy, which means the analysis does not live in any single echo chamber.
Completely independent. TBD Group has no external funders, no platform allegiances and no vendor relationships that shape the analysis. Most technology analysis is influenced, consciously or not, by the interests behind it. Ours is not. That independence is the point.
We work with Fortune 500 leadership teams, government bodies, venture funds and startups. Across every engagement, the question is the same: what does this technology development actually imply for your decisions?
TBD Group is an ecosystem rather than a single product. It includes TBD+, our private intelligence membership; the TBD Conference, our annual flagship event; TNN (The New Normal), monthly breakfast salon events; Mouthwash, a long form interview podcast; WD_DTW?, a weekly intelligence briefing on Big Tech strategy; and Vox Futura, the world's first virtual avatar speaker bureau. Each property feeds the others, creating an intelligence platform that gets sharper the more you engage with it.
TBD+ is the private intelligence layer of TBD Group. Members get deeper analysis, private briefings, research reports and access to a curated network of leaders, founders and policymakers who take technological change seriously. It is for people who want to understand what the headlines mean, not just read them. You can become a member at members.tbdpl.us.
WD_DTW? (What Did _ Do This Week?) is a weekly intelligence series tracking the strategic movements of the most powerful technology companies: OpenAI, Amazon, Google and Meta. Used by executives at nearly every Fortune 500 company, it explains what Big Tech moves actually mean for your competitive landscape, not just what happened.
The TBD Conference is our flagship annual gathering, described as like TED without the bullsh!t. It brings together founders, corporate leaders, investors and policymakers for a single day of high signal conversation. No filler panels, no vendor pitches. Built from the ground up with neuroscientists and olfactory experts to ensure what you experience on the day stays with you long after. Tickets and information at thetbdconference.com.
Yes. Paul Armstrong is an experienced keynote speaker who has addressed audiences across every major industry, from corporate boardrooms and government briefings to global technology conferences. Every talk is tailored to the audience and their specific context. To enquire about availability, topics and fees, contact info@thetbd.group
Artificial Intelligence: large language models, agentic AI, AI in the enterprise, AI regulation and governance, the future of search, synthetic media, deepfakes, AI and intellectual property, AI implementation costs and strategy.
What Big Tech Is Actually Doing: OpenAI, Google, Amazon and Meta, their strategic moves and what they mean for every other industry. Paul runs WD_DTW?, a weekly intelligence briefing on exactly this, used by executives at nearly every Fortune 500 company.
Quantum Computing: what it is, where it’s at, why it matters now, which industries it disrupts first, post-quantum cryptography and why organisations need to prepare today.
Biotechnology and Life Sciences: GLP-1 drugs and their ripple effects, synthetic biology, gene editing and CRISPR, longevity science, digital health and biocomputing.
Advanced Manufacturing and Materials: 3D and 4D printing, nanotechnology, robotics and automation, supply chain disruption and manufacturing reshoring.
The Future of Work and Organisations: automation and job categories, organisational change, attention and productivity, psychology of technology adoption, managing through disruption.
Technology, Regulation and Power: surveillance capitalism, platform monopolies, regulation vs innovation, government responses to technological change and what the next wave of tech policy means for business.
Media on deadline can text or call +44 7590 328221 for the fastest response. You can also email media@thetbd.group. Paul is regularly called on as an independent technology analyst and commentator.
Most consultancies make recommendations that happen to require their own services. Most research is vendor sponsored. Most analysis is written to generate clicks or validate investment theses. TBD Group is none of those things. We are an independent intelligence ecosystem with no external funders, no platform deals and no 40 slide deck telling you to embrace disruption. Just clear thinking about where technology is shifting power and what that means for you.
TBD Group works with a select number of partners across its events, media and community properties. Current partners include Box.com, Yonder and Cubitts. Sponsorship and partnership enquiries, including Mouthwash season sponsorship, can be sent to info@thetbd.group. We are selective: partners must be genuinely aligned with our audience and our independence.
Use the contact form on this site for the fastest response, or email info@thetbd.group. For media enquiries and urgent requests, text or call +44 7590 328221.